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TI News: An information service from Office of Travel & Tourism Industries (OTTI)

October 26, 2010

INTERNATIONAL VISITATION UP 12 PERCENT FOR FIRST SEVEN MONTHS OF 2010

SPENDING AT $76.7 BILLION FOR THE FIRST SEVEN MONTHS

The U.S. Department of Commerce today announced that for the first seven months of 2010, 33.8 million international visitors traveled to the United States, a 12 percent increase over the same period in 2009. In July 2010, 6.3 million international visitors traveled to the United States, an increase of 15 percent over July 2009. July 2010 registered the tenth straight month of increases in U.S. arrivals.

International visitors spent $76.7 billion during the first seven months of 2010, 10 percent more than the same period in 2009. In July 2010, international visitors spent $11.6 billion, 18 percent more than in July 2009. July 2010 marks the seventh consecutive month of growth in monthly U.S. travel and tourism-related exports.

Highlights

Top 20 Countries

  • In the first seven months of 2010, 17 of the top 20 countries posted increases in visitation to the United States.
    • The United Kingdom, Venezuela and Ireland were the only countries out of the top 20 that registered declines.
    • Visitation from 12 of the top 20 countries registered double-digit increases: Canada, Mexico, Japan, Brazil, South Korea, Australia, the Peopleís Republic of China, Italy, India, Colombia, Argentina and Sweden.
  • In July 2010, 19 of the top 20 countries posted increases in visitation.
    • Venezuela registered the only decline, down one percent.
    • Fifteen of the top 20 countries registered double-digit increases: Canada, Mexico, Japan, France, South Korea, Brazil, Italy, Netherlands, the Peopleís Republic of China, Australia, Spain, India, Switzerland, Colombia and Denmark.

International Arrivals to United States for July 2010 and Year to Date (YTD) 2010

  • Canada visitation (2.2 million) was up 16 percent in July. Visits (11.4 million) increased 13 percent YTD.
    • In July 2010, air arrivals (473,000) were up 20 percent and land arrivals (1.7 million) were up 16 percent.
    • YTD, air arrivals (4.2 million) were up 15 percent and land arrivals (7.1 million) were up 12 percent.
  • Mexico visitation (1.3 million) was up 11 percent for the month. Visits (7.8 million) increased 11 percent YTD.
    • Air arrivals (220,000) were up 13 percent for the month and land arrivals (1.1 million) were up 10 percent.
    • YTD, air arrivals (938,000) were up 16 percent and land arrivals (6.9 million) were up 10 percent.
    • Note: In 2010, the Office of Travel and Tourism Industries is now reporting Mexico resident travel, obtained from Banco de Mexico, which gives a more comprehensive picture of the inbound market. The Department of Homeland Security I-94 continues to be the source of air-only inbound travel.
  • Overseas visitation
    • In July 2010, overseas visitation (2.8 million) was up 15 percent over July 2009.
    • July YTD 2010, overseas visits (14.6 million) were up 12 percent compared to the same period 2009.
    • Compared to 2008, July 2010 overseas visits were up seven percent.
    • July YTD 2010, overseas visits increased one percent compared to the first seven months of 2008.
  • Visitation from Western Europe increased 10 percent for the month and was up two percent YTD.
    • Visitation from 17 Western European markets was up for the month. Fifteen markets were up YTD.
    • The top 10 markets registered increases in July (United Kingdom +1%, France +22%, Germany +8%, Italy +19%, Netherlands +13%, Spain +6%, Switzerland +14%, Denmark +21%, Ireland +9%, and Belgium +5%).
    • Visits from the United Kingdom dropped three percent YTD.
  • Eastern Europe visits increased seven percent for the month, and grew one percent YTD.
  • Visitation from Asia increased 33 percent in July and was up 28 percent YTD.
    • All of the top Asian markets registered increases in July (Japan +64%, South Korea +59%, China & Hong Kong +87%, India +21%, and Taiwan +16%).
  • Visits from South America increased 20 percent for the month and grew 21 percent YTD.
    • In July 2010, visits from Brazil, Colombia and Argentina were up 39 percent, 25 percent and eight percent, respectively. U.S. visitation from Venezuela decreased one percent for the month.
    • YTD, visits from Brazil increased 40 percent, visits from Colombia grew 20 percent, and visits from Argentina were up 21 percent. YTD, visits from Venezuela dropped six percent.
  • Visits from Central America were up five percent for the month and increased two percent YTD.
  • Visitation from the Caribbean decreased five percent in July but grew five percent for the year.
    • Visits from the Bahamas, the regionís top market, accounting for 20 percent of all visits, increased nine percent in July 2010.
    • YTD visits from the Bahamas increased 13 percent.
  • Oceania visitation was up 22 percent in July and increased 26 percent YTD.
    • Australia accounted for 78 percent of all visits from the region in July 2010. Visits from Australia increased 21 percent for the month and grew 27 percent YTD.
  • Visitation from the Middle East increased 14 percent in July and was up 12 percent YTD.
    • Israelís visitation increased four percent in July and was up one percent YTD.
  • Africa visitation was flat in July 2010 and increased 8 percent YTD.

Top Ports
In July 2010, visitation through the top 15 ports of entry accounted for 83 percent of all overseas visits-two percentage points lower than last year. The top three ports (New York JFK, Miami and Los Angeles) accounted for 38 percent of all overseas arrivals, one percentage point below July 2009. Thirteen of the top 15 ports posted increases in arrivals in July 2010. Seven of these ports posted double-digit increases. This upturn in the total of overseas arrivals reverses the majority of the declines registered in July 2009.

Access to OTTI Data
Industry & Analysisí Office of Travel and Tourism Industries (OTTI) collects, analyzes and disseminates international travel and tourism statistics from the U.S. Travel and Tourism Statistical System. OTTI produces visitation data tables, including a more detailed region, country and port analyses. To access this data, you are encouraged to visit the OTTI monthly arrivals page at <https://travel.trade.gov/view/m-2010-I-001/index.html>.

National Export Initiative
To improve conditions that directly affect the private sectorís ability to export, on March 11, 2010 President Obama created the National Export Initiative (NEI). The automation of the arrival/departure form [CBP Form I-94W] for Visa Waiver Program travelers supports this initiative as the automated form will greatly improve the measurement and timely release of international arrival data to the United States. The Office of Travel and Tourism Industries (OTTI) is a member of the I-94W Elimination Project Inter-agency Working Group and will work to ensure that I-94 international arrival data for visitors from visa-waiver countries will continue to be processed in a seamless fashion after the paper form is discontinued. To learn more about the NEI, you are encouraged to visit <https://www.trade.gov/nei/index.asp>.