TI News: Information service from the Office of Travel & Tourism Industries (OTTI)
July 13, 2012
SURVEY OF INTERNATIONAL AIR TRAVELERS
2011 INBOUND REPORT PUBLISHED
The U.S. Department of Commerce today announced that the complete printed version of the 2011 Inbound Survey of International Air Travelers (Survey) report is available for purchase.
With this inbound Survey data, you can better assess the economic impact of international visitation from passengers who traveled to the United States in 2011. The Survey collects a broad range of information from travelers, some of which is included in this 2011 printed report and other Survey data available through custom reports that you can order to your specifications.
Survey data will help you learn more about:
- True origin-destination (O&D) via airport gateway, based on country of residence;
- U.S. cities/states visited (inbound);
- Traveler characteristics (e.g., purpose of trip, travel party, length of trip);
- Traveler perceptions;
- Trip planning process (e.g., sources used and decision timing);
- Leisure activities undertaken by the traveler;
- Airline and airport evaluations;
- Brand-level data for a number of travel variables including hotel, car rental and airlines; and
- Traveler spending data used in the Bureau of Economic Analysis's calculation of the travel balance of trade, which is used in GDP and other federal statistical reporting systems.
In total, 35 tables of data are available. The Survey collects data to assist many sectors of the travel industry including airlines, airports and convention and visitor bureaus and the data are used to facilitate and guide planning, especially important since the passage of the Travel Promotion Act of 2009. It offers a total market perspective, while focusing on the traveler as a consumer. To see an example of the 35 tables, go to: http://travel.trade.gov/research/programs/ifs/examples.html
In addition, there are 11 country reports for: Australia, Brazil, France, Germany, Italy, Japan, Mexico, Netherlands, South Korea, United Kingdom, and Venezuela. To see the prices for each of the reports, or Excel files of the reports, as well as an order form, go to: http://travel.trade.gov/research/reports/ifs/index.html
For additional information on the current Survey program and information on how to subscribe to the program, please go to: http://www.travel.trade.gov/research/programs/ifs/index.html
If you would like to learn more about the custom reports options for airlines, airports, city convention and visitor bureaus, hotel chains, rental car firms, state tourism offices, travel regions or other travel related businesses, go to: http://www.travel.trade.gov/research/programs/ifs/customized.html
The 2011 Outbound Survey report will be released later this year.
NATIONAL EXPORT INITIATIVE:
To improve conditions that directly affect the private sector's ability to export and to boost employment recovery, on March 11, 2010 President Obama created the National Export Initiative (NEI). The Survey of International Air Travelers (SIAT) program supports this initiative to grow exports and increase U.S. competitiveness and complies with mandated provisions of the Travel Promotion Act of 2009. To learn more about the NEI, you are encouraged to visit <http://www.trade.gov/nei/index.asp>.
U.S. Department of Commerce
International Trade Administration
Office of Travel and Tourism Industries (OTTI)
1401 Constitution Ave., NW, Room 1003
Washington, D.C. 20230
Phone: (202) 482-0140
Fax: (202) 482-2887