ITA - Office of Travel and Tourism Industries
Travel Barometer Program
Most Current Subscription Options

The Barometer is a qualitative survey designed to collect input from active travel trade working in-country to sell and promote travel to the United States. The quarterly Barometer survey provides a short-term forecast on travel demand and market conditions in each of the participating countries.

The Barometer surveys are conducted quarterly via the on-line Barometer system and report travel demand 3-6 months out. Results are developed and reported quickly. Subscribers access results using a password-protected system. Three subscription options provide suppliers, DMO's and marketers with input from key in-country partners in a consistent and qualitative survey.

  • Quarterly survey since January 2000 in the UK and Brazil. German Travel Barometer began December 2002.
  • Japan and Mexico began February 2004.
  • Formats available: Reports are available 24/7 on-line in an html format located in a password protected site. Data download is also available upon request.
  • Prices range from $800 to $4,999 USD.
  Product Availability
  Program Details
  • Detailed Program Description
    • What is it?
    • How is the information collected?
    • How is the information presented?
  • FAQ - Frequently Asked Questions for both Subscribers and Respondents
  • Program Examples
  • Questionnaire
  • Survey Respondents - & who should become a respondent
  Additional Information