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TI News: An information service from Office of Travel & Tourism Industries (OTTI)
August 05, 2009
OTTI Launch of Supplemental Airport Survey Program
The U.S. Department of Commerce announces the launch of its Supplemental Airport Survey Program. This program aims to develop a public/private partnership with airports and/or convention & visitors bureaus to survey additional international travelers on a monthly basis to improve airport specific and destination collections.
OTTI’s monthly Survey of International Air Travelers (SIAT) program relies on a mixture of airport intercepts (in the departure gate area) and in-flight surveys (on board the airline flight) to collect information on international air travelers, i.e. non-resident visitors to the United States and U.S. resident travelers going abroad. This survey program is voluntary.
Due to the logistical challenges in administering the survey, the resulting number of completed surveys does not always reflect the proportionate level of international traffic to/from the airports. To correct this, OTTI is currently conducting the Airport Survey Program in Atlanta, Denver, Orlando, Philadelphia, and Washington Dulles. In all cases, the airport authority works in cooperation with its convention & visitors bureau (destination marketing organization) to effectively implement this program.
By participating in this program, the airport/destination will collect a larger and more representative sample of passengers, as well as improve the control over the sample collection. All of the collections obtained will be combined with the national data and weighted to ultimately provide better estimates for the country and destinations.
If your airport or convention & visitors bureau is interested in learning more about this opportunity, please visit: http://tinet.ita.doc.gov/research/programs/ifs/survey.html
U.S. Department of Commerce, International Trade Administration